The shift from the PC to mobile for most online use hasn't just begun - it's well underway. Your learners are here!
It doesn't take a statistician to know what common experience is showing - the mobile market is changing the way people access online information. Here is more proof to indicate just where the wind is blowing. Source: Mark Brownlow and Email Marketing Reports.
Morgan Stanley Research estimates
sales of smartphones will exceed those of PCs in 2012.
The Coda Research Consultancy suggests
mobile Internet use via smartphones will increase 50 fold by the end of 2015.
smartphones will become the majority of the US mobile phone market by the end of 2011.
Morgan Stanley Analyst Mary Meeker said in April 2010, "more users will connect to the Internet over mobile devices than desktop PCs", and eloquently states in a report that the rapid ramp of mobile Internet usage means, "Some Companies Will Likely Win Big (Potentially Very Big) While Many Will Wonder What Just Happened." (Source:Gigaom.com